The Food Marketing System in 1996

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英文名称：

The Food Marketing System in 1996

作者：

Anthony E. Gallo

工作单位：

USDA's Economic Research Service

来源地址：

https://www.ers.usda.gov/publications/pub-details/?pubid=42161

关键词：

food marketing;  food processors;  wholesalers;  retailers;  foodservice;  advertising;  profitability;  trade; 

年份：

1998

出版地：

Washington, DC, USA

总页数：

15 pp

语种：

English

摘要：

New food product introductions fell sharply in 1996. The number of new plants, consumer advertising expenditures, and common stock prices reached new highs in 1996, as did the number of mergers in the foodservice industry. Profitability from food manufacturing and retailing was higher due to strong sales, wage and producer price stability, and streamlining of operations.