Marketing Practices and Financial Performance of Local Food Producers: A Comparison of Beginning and Experienced Farmers

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英文名称：

Marketing Practices and Financial Performance of Local Food Producers: A Comparison of Beginning and Experienced Farmers

作者：

Stephen Martinez""url":0; Timothy Park""url":0;

来源地址：

https://www.ers.usda.gov/api/publications/v1.0?page=8&items_per_page=20&sort_by=releaseDate&sort_order=DESC&series=AP%2CCCR%2CEB%2CEIB%2CERR%2CTB

关键词：

Local foods;  2015 Local Food Marketing Practices Survey;  beginning farmers;  financial performance;  marketing expenses;  internet;  food hubs;  processors;  wholesalers;  producers;  farmers\u2019 markets;  retail;  e-commerce;  farm management;  third-party certification;  Farm Bill;  National Agricultural Statistics Service;  direct-to-consumer sales;  food system;  marketing plan;  retail;  institutions;  commodities;  fruit;  vegetables;  crops;  eggs;  livestock; 

年份：

2021

出版地：

Washington, DC, USA

总页数：

45

语种：

English

摘要：

Local food sold directly to consumers, retailers, and institutions may provide financial benefits to beginning and other farmers compared to farmers who market through traditional channels. This report evaluates the characteristics, production, and marketing practices, and financial performance of local food producers with varying levels of farming and direct marketing experience.