A method for the on-line selection of virtual eyeglass frames, of the type in which the virtual frame is an image designed to be superimposed on a first image of a face, is provided wherein the images being recorded at the same scale as each other in order to be displayed simultaneously in such a way as to produce a representation of the face wearing the virtual frame. The method includes the steps of a second image of the face wearing a reference frame is recorded, the second image displayed at the scale is processed to determine a datum giving the vertical position of the reference frame on the face, and the image of the virtual frame is superimposed on the first image of the face using the datum, so that the relative vertical positions of the virtual frame and the face on the one hand, and of the reference frame and the face on the other, correspond exactly.