PROBLEM TO BE SOLVED: To provide a seed coating agent, a coated seed and a seed coating method having improved coating uniformity and seed separation during powder coating. A seed coating material according to the present invention comprises (a) an iron material which is a mixture of iron oxide and iron powder, and (b) a binder containing a polyvinyl alcohol-based resin, and iron oxide is an iron material. The proportion contained in is 20% by mass or more and 70% by mass or less, and the proportion of particles less than 45 μm is 60% by mass or more. [Selection diagram] Fig. 1【課題】粉衣時の被膜均一性、種子離れ性を改善した種子被覆剤、被覆種子及び種子被覆方法を提供する。【解決手段】本発明に係る種子被覆材は、(a)酸化鉄と鉄粉の混合物である鉄材料と、(b)ポリビニルアルコール系樹脂を含む結合剤とを備え、酸化鉄は、鉄材料に含まれる割合が20質量%以上70質量%以下であり、45μm未満の粒子の割合が60質量%以上である。【選択図】図1