PROBLEM TO BE SOLVED: To provide a water-in-oil skin cosmetic having excellent dispersibility of powder in a cosmetic and excellent balance between an ultraviolet protection effect and an effect of obtaining the natural brightness of skin regardless of use environment.SOLUTION: There is provided a water-in-oil skin cosmetic which comprises a component (A) a fluorescent zinc oxide having a number average particle diameter of 1.6 to 4 μm, a component (B) an ultraviolet absorber and a component (C) a nonvolatile oil which is liquid at 25°C other than the component (B), wherein the content of the components (A) to (C) and the mass ratio (((B)+(C))/(A)) of the total content of the components (B) and (C) to the content of the component (A) are in a specific range, respectively.SELECTED DRAWING: None【課題】化粧料中の粉体の分散性に優れるとともに、紫外線防御効果と、使用環境にかかわらず、自然な肌の明るさを得る効果とのバランスに優れる油中水型皮膚化粧料を提供する。【解決手段】成分（Ａ）個数平均粒子径１．６～４μｍの蛍光性酸化亜鉛、成分（Ｂ）紫外線吸収剤、および、成分（Ｃ）上記成分（Ｂ）以外の、２５℃で液体状である不揮発性油を含み、成分（Ａ）～（Ｃ）の含有量、ならびに、成分（Ａ）の含有量に対する成分（Ｂ）および（Ｃ）の含有量の合計の質量比（（（Ｂ）＋（Ｃ））／（Ａ））が、それぞれ特定の範囲にある、油中水型皮膚化粧料。【選択図】なし
