A food flavouring product for adding a sweet flavour to foods and which contains a mixture of erythritol, inulin of chickory root, gum arabic, an extract of a natural herbal sweetener selected from the group comprising stevia extract and thaumatin extract, ascorbic acid, and lactic acid, and citric acid, in a certain range of predetermined proportions.The stevia extract is in the form of rebaudioside-A, (stevia glycosides).