Anantha Pradeep,Robert T. Knight,Ramachandran Gurumoorthy
申请号:
US13444149
公开号:
US08762202B2
申请日:
2012.04.11
申请国别(地区):
US
年份:
2014
代理人:
摘要:
A system uses neuro-response information to evaluate content within a cluster, such as commercials in a pod, advertisements in a frame, or products on a shelf, to determine priming characteristics associated with each pieces of content within the cluster. The priming characteristics and other data are combined to obtain blended attributes. The blended attributes are correlated with each piece of intracluster content to allow intelligent management including selection, arrangement, ordering, presentation, and/or scheduling of intracluster content. Intracluster content may also use priming characteristics associated with extracluster content to further improve management.