Dark red and dark brown natural cocoa products are disclosed. The cocoa products may be cocoa liquor or cocoa powder. Processes for producing the dark red and dark brown natural cocoa products are also disclosed. In one embodiment a process for producing a dark natural cocoa includes mixing a cocoa product selected from the group consisting of cocoa nibs cocoa beans and a combination thereof with water heating the cocoa product and the water to a temperature of at least 85�C drying the cocoa product and grinding the cocoa product thus producing cocoa liquor. The cocoa product is not alkalized during the process.