Provided is a makeup cosmetic with which coloration is good, the color that is first seen when applied is well retained over time, and makeup durability is good. The makeup cosmetic is produced by mixing (A) a hydrophobization coloring material and (B) metallic soap-treated titanium oxide microparticles. The hydrophobization coloring material is preferably a coloring material that has been treated by a silicone compound or a fluorine compound, and the metallic soap-treated titanium oxide microparticles are preferably titanium oxide microparticles that have been treated by a calcium, magnesium, zinc, or aluminum salt of a C12-18 fatty acid.本發明係提供一種顯色良好、可塗佈所呈現之顏色並且經時之顏色存留良好、化粧持久性優異之彩粧用化粧品。本發明之彩粧用化粧品係調配(A)疏水化處理有色材料、及(B)金屬皂處理微粒子氧化鈦,藉由濕式成型而製造。上述疏水化處理有色材料較佳為經聚矽氧化合物或氟化合物處理之有色材料,上述金屬皂處理微粒子氧化鈦較佳為經碳數為12~18之脂肪酸之鈣、鎂、鋅或鋁鹽處理之微粒子氧化鈦。
