#$%^&*AU2019201860A120201008.pdf#####A fishing lure wherein the face of the fishing lure is designed to change shape in the water and allowing it to imitate a natural swimming fish at any speed that it is retrieved back to the angler or the speed of the vessel trolling the fishing lure. The body of the lure directly behind the face of the lure is hollow to allow the face of the lure to perform/flex with ease through the water and to allow the fish to close its mouth fully when the lure is bitten to increase the chance of the hook embedding itself in the mouth area of the attacking fish.Hollow lure head @ 4 knots Hollow lure head @ 6 knots Hollow lure head @ 8 knots Hollow lure head @ 10 knots Hollow lure head @ 12 knots