According to one embodiment, an ultrasonic diagnostic apparatus includes an ultrasonic probe, scanning unit, ultrasonic image data generation unit, layout setting unit, and display unit. The ultrasonic probe includes transducers. The scanning unit scans an object with an ultrasonic beam via the ultrasonic probe. The ultrasonic image data generation unit generates data of ultrasonic images based on outputs from the scanning unit. The layout setting unit sets a specific display layout based on an aspect ratio of a display frame of the ultrasonic image or a size of the ultrasonic image and the number of ultrasonic images for simultaneous display. The display unit displays the ultrasonic images in accordance with the set display layout.