A W/O emulsified cosmetic composition containing (A) 1 to 20% by weight of a plate-like powder which has been surface-treated with an alkylalkoxysilane； (B) 0.1 to 10% by weight of an oil which has a solid form at 25°C； (C) 0.5 to 60% by weight of an oil selected from the group consisting of a hydrocarbon oil, an ester oil, and an ether oil, having a viscosity at 25°C of 500,000 mPa·s or less； and (D) water, wherein a ratio by weight of the component (B) to the component (A) satisfies (B)/(A) = 0.01 to 5.本發明提供一種油中水型乳化化妝料，其含有以下之成分(A)、(B)、(C)及(D)：(A)經烷基烷氧基矽烷進行表面處理之板狀粉體 1~20重量%；(B)於25℃下為固體之油 0.1~10重量%；(C)25℃下之黏度為500,000mPa‧s以下之選自烴油、酯油及醚油中之油 0.5~60重量%；(D)水；並且成分(A)與(B)之重量比例為(B)/(A)=0.01~5。
