An incontinence treatment device (20) includes a non-porous support (22) and an extending member. The non-porous support has a first end 24) portion provided with a slot (36) and a second end portion (26). The second end portion is insertable through the slot to form a cuff that is configured for placement around a urethra of a user. The extending member (32) is attached to the support at a junction located between the first end portion and the second end portion. Tension applied to the second end portion is adapted to draw the junction toward the slot to tighten the cuff and thus provide the user with a continent state. Tension applied to the extending member is adapted to draw the juncture away from the slot and expand the cuff and thus allow the user to urinate.