A facial treatment apparatus includes a housing, a facial treatment member mounted to the housing, and dimensioned for application to facial skin of a subject and being actuable to treat the facial skin, a visual display including a facial icon having a plurality of regions corresponding to different areas of the facial skin to be treated by the facial treatment member, an electronic timer adapted to count time associated with a treatment protocol and responsive to actuation of the facial treatment member and a controller associated with the timer and the facial icon and cooperating to visually identify a different region of the facial icon at successive predetermined time intervals of the treatment protocol.
