The purpose of the present invention is to provide an oil-in-water-type emulsion cosmetic which contains powder in the internal oil phase thereof, wherein the oil-in-water-type emulsion cosmetic has improved resistance to water and unprecedented breakthrough characteristics such that the protective effects against ultraviolet radiation increase more after the cosmetic comes into contact with water, sweat, etc than immediately after application, as well as an excellent sensation upon application and excellent washability. The present invention pertains to an oil-in-water-type emulsion cosmetic which contains (A) an ultraviolet absorbing agent, (B) an oil phase thickener, (C) a hydrophobization treatment powder, (D) a non-ionic surfactant and/or core-corona type microgel, and (E) a non-volatile oil content (including the (A) ultraviolet absorbing agent), and which is characterized in that the ratio of the combined amount of (B) oil phase thickener and (C) hydrophobization treatment powder to the amount of (E) non-volatile oil content ([(B) + (C)]/(E)) is 0.2 to 20.本發明之目的在於提供一種化妝料,其係於內油相中調配有粉末之水中油型乳化化妝料,其具有提高耐水性,藉由與水或汗等之接觸而紫外線防禦效果等較剛塗抹後提高之先前沒有之劃時代之特性,而且使用感或洗淨性亦優異。本發明係關於一種水中油型乳化化妝料,其特徵在於含有:(A)紫外線吸收劑、(B)油相增黏劑、(C)疏水化處理粉末、(D)非離子性界面活性劑及/或核-冠型微凝膠、及(E)非揮發性油分(包含上述(A)紫外線吸收劑),且(B)油相增黏劑與(C)疏水化處理粉末之合計調配量相對於上述(E)非揮發性液狀油分之調配量之比率([(B)+(C)]/(E))為0.2~20。