A controller (11a) of a DC/DC converter (10a) responsive to power output of a fuel cell power plant (13) operates under a control strategy which determines if fuel cell voltage exceeds a limit, and if so, provided neither fuel cell output current nor DC/DC converter output current is excessive, causes an increase in DC/DC converter duty cycle to thereby increase power demanded from the fuel cell stack. This eliminates the need for conventional voltage limiting to protect fuel cells from corrosion. Digital control loops and state machines are illustrated.