Hong Sue Ann,Singh Gunjit,Johnson Kyle Edward,Khan Atif Zahoor
申请号：
US201514970873
公开号：
US2017178197(A1)
申请日:
2015.12.16
申请国别(地区):
美国
年份:
2017
代理人:
摘要：
An online system identifies seed users of high value to a sponsored content provider. Characteristics of the seed users are identified, and additional users having a threshold measure of similarity to the seed users are identified based on the characteristics. A score is determined for each of the additional users based on the measure of similarity. The seed users are placed in an initial tier of a tiered set of users for the sponsored content, and the additional users are placed in additional tiers of the tiered set of users based upon the determined scores such that each additional tier includes those users of the additional users having a specified range of determined scores, the tiers of the tiered set of users ranked according to the determined scores of users within each tier.
