A fishing rod holder including a holster portion, a mount pivotally attached to the holster portion and including a first bolt extending from the mount with a bracket engaging the first bolt, and an alarm integral with the holster portion and including a switch which is actuated by the pivoting of the holster portion on the mount in response to the pull of a fish. A strap is provided on the holster portion and is positionable for retaining either a conventional rod and reel or a rod with a spinning reel. The mount includes a second bolt which extends into the arm and engages the switch upon pivoting of the holster portion. A spring is positioned on the second bolt for yieldably separating the second bolt and the switch thereby adjusting the force required to actuate the switch. The holster portion includes a first cylindrical portion having an open side for supporting a rod and a second cylindrical portion having an open side for engaging a handle of the rod, the first and second cylindrical portions being integral with the open sides being displaced by 180 DEG . A ground spike is provided and threadably engages the first bolt for mounting the fishing rod holder on the ground. The ground spike is configured for reception in the first cylindrical portion when not in use. The mount and bracket can provide gunwale, turret, rail, and clamp attachment.