Even if the purpose of the present invention provides when one kind what is added with the situation of volatile hydrocarbon oil in what also can ensure that emulsion stability, and have the excellent usability such as non-greasy, and the good water in oil emulsification cosmetic of skin-friendly. The characteristic of the water in oil emulsification cosmetic of the present invention is in what: containing oil, the aliphatic ester of HLB=5 ~ 10 (B), the non-ionic surfactant of HLB=1 ~ 4 (C), (D) Organic modification clay mineral and (E) water of (A) 20 ~ 30 mass %, volatility hydrocarbon ils accounts for the 10 mass % or more of above-mentioned (A) oil, and without poly- silicon oxygen oil.
