The embodiments described herein provide technologies and techniques for using available data (from a variety of data sources) to provide an integrated and virtual reality experience. Embodiments described herein include systems and methods for obtaining a selection of a travel destination from a virtual reality device, obtaining destination information associated with the travel destination, including travel services for the destination, obtaining contextual information associated with the individual including a device identifier or an individual profile identifier, obtaining profile information associated with the individual and device, and filtering the services based on the profile and destination, providing a virtual environment of the destination including controls, providing the travel services, using the controls and the environment; receiving, the individual's movements in the virtual environment, determining interaction with the virtual environment and updates to the controls and the environment, an
