Mixes, compositions, foodstuffs, and other consumables are disclosed which replace oil, shortening, butter and other fats, as well as sugar, with vegetable puree. In an aspect, a food preparation, namely a baked good, is disclosed comprising pumpkin puree and an effective amount of natural vegetable or fruit sweetener. In an aspect, the puree composition is chosen to supply one serving of vegetables per food preparation serving (e.g., one muffin). The puree composition replaces up to 100 percent of the fats and up to 100 percent of the added sugar utilized to otherwise prepare the food preparations.