The present invention generally relates to a system for creating a consumer market for gasoline enabled by a computerized (“smart”) fuel gauge that will communicate via an Internet connection with participating near-by gasoline stations to purchase specific amounts of gasoline using pre-loaded funds. Gasoline stations can broadcast their rate (price) for gasoline and/or provide individual vehicles with a custom rate depending on the amount and quality of gasoline requested. Vehicles will also be able to request a custom rate and the gasoline station has the option to accept it. Vehicles can set their interest in accepting offers based on the level of their current gasoline supply.
