A product includes an absorbent article contained within a pouch. The absorbent article includes a first graphic and the pouch includes a second graphic which is different than the first graphic. The pouch is at least partially translucent and the absorbent article is arranged in the pouch such that at least a portion of the first graphic is visible through the pouch. The first graphic defines a first complexity value and the second graphic defines a second complexity value wherein the difference between the first complexity value and the second complexity value is at least 1.2.