A station (1) for inserting products (P) into box-like bodies (A, B) of different types, which comprises a conveyance line (2) for box-like bodies (A, B) and a conveyor belt (3) for bundles (X) constituted by at least one product (P); the station (1) comprises a handling element (4) for a bar (5a, b), the latter being provided with at least one functional unit that abuts against at least one respective bundle (X). The bar (5a, 5b) can move, by virtue of the action of the handling element (4), transversely with respect to the belt (3) and to the line (2) from the line (2) toward the belt (3) and vice versa, and at right angles with respect to the belt (3) and to the line (2), along a direction away from/towards them.
