A label sheet assembly (10) and method is disclosed for improving the process of feeding label sheets through a printer. The label sheet assembly (10) may include a facestock layer (20) and a liner sheet. The facestock layer (20) may include an adhesive layer along at least a portion of a first side and include a label surface along at least a portion of the second side opposite the adhesive layer. The facestock layer (20) may include at least one cut line (50) that defines at least one label (60) within the facestock layer (20) while the remaining portions of the facestock layer (20) may be a matrix portion (70). The matrix portion (70) may include at least one discontinuous cut line (80) spaced from the cut line (50) that defines at least one label (60) wherein the discontinuous cut line (80) may create a zone of decreased bending stiffness along the label sheet assembly (10).
