The present invention relates to a formulation of a moldable protein matrix which after drying has a high concentration (from 60% to 90%) of fruits, vegetables, chocolate or cocoa. It also allows for the incorporation of flavors and coloring agents in order to obtain a product that is very similar, both in texture and taste, to fruit, chocolate or cocoa. It may be used, directly or by incorporation, in different kind of food, such as ice creams, pastries and dairy products. The invention refers also to the process for the manufacture of products based on this matrix with a texture and taste similar of the fruit, vegetables and cocoa.
