The present application discloses a risk early warning method and apparatus. An implementation of the method includes: monitoring, in real time, search traffic for a predetermined location from users using an online map within a preset period; determining whether the search traffic exceeds a preset search traffic threshold; and sending early warning information of a crowd gathering risk if the search traffic exceeds the preset search traffic threshold. The implementation effectively utilizes the map search traffic capable of reflecting the intention of users and realizes the early warning for the crowd gathering risk.