The lady hygienic goods (10) which possess with the longitudinal direction axis (L) and the cross direction axis (T) and the periphery. These goods have with the back sheet (16) and the top sheet (12). The back sheet (16) has with body surface side and clothing surface side, this clothing surface side, the adhesion field (24) and includes with the non adhesion field (22) which it adjoins to the periphery of the goods. The goods release furthermore have the installation and others re ru burble cover (18) for the adhesion field (24) possibly. The goods include visual sense collimating mark (20), this visual sense collimating mark is laid out in order to show the position (22) of the non adhesion field in the user. Visual sense collimating mark is not laid out in regard to the burble cover (18).長手方向軸(L)と、横方向軸(T)と、周辺部とを有する婦人衛生物品(10)。この物品は、バックシート(16)とトップシート(12)とを備える。バックシート(16)は身体面側と衣類面側とを有し、この衣類面側は、接着領域(24)と、物品の周辺部に隣接した非接着領域(22)とを含む。物品は、接着領域(24)に解放可能に取り付けられる剥離カバー(18)を更に備える。物品は視覚的指標(20)を含み、この視覚的指標は、非接着領域の位置(22)をユーザーに示すために配置される。視覚的指標は剥離カバー(18)の上に配置されない。