PROBLEM TO BE SOLVED: To provide a cosmetic, when applying the cosmetic containing powder to a skin, hardly accumulating inorganic powder in a groove of the skin, capable of applying the cosmetic uniformly on a whole surface of the skin, obtainable of higher ultra-violet protective effect and sustainability of the effectiveness, and reduced in whitishness derived from the inorganic powder.SOLUTION: The water-in-oil cosmetic contains the following (A), (B), (C), (D), (E) and (F): (A) 1-30 mass% of a metal oxide having an average particle diameter of 20 nm-10 μm (B) 0.01-10 mass% of an α-olefin/vinylpyrrolidone copolymer (C) 0.25-50 mass% of a volatile hydrocarbon oil (D) 1-50 mass% of a silicon oil (E) 0.1-20 mass% of a polyether-modified silicone having HLB 8 or less and (F) 1-80 mass% of water.COPYRIGHT: (C)2013,JPO&INPIT【課題】粉体を含有する化粧料を皮膚に塗布する際、無機粉体が皮膚の溝に溜り難く、皮膚の表面全体に均一に塗布することができ、より高い紫外線防御効果と効果の持続性が得られ、しかも、無機粉体由来の白っぽさが低減された化粧料を提供する。【解決手段】次の成分(A)、(B)、(C)、(D)、(E)及び(F):(A)平均粒子径20nm~10μmの酸化金属 1~30質量%、(B)α-オレフィン/ビニルピロリドン共重合体 0.01~10質量%、(C)揮発性炭化水素油 0.25~50質量%、(D)シリコーン油 1~50質量%、(E)HLB8以下のポリエーテル変性シリコーン 0.1~20質量%、(F)水 1~80質量%を含有する油中水型化粧料。【選択図】なし
