Disclosed is a side-loading line guide for a fishing pole. The side-loading line guide allows fishing line loaded through the side of the line-eye, and not just by threading the line through the center of the line guide-eye. The line guide has at least one foot for attaching the side-loading line guide to a fishing pole or to a pole tip. The line-eye of the guide is a split ring with the adjacent turns pressed substantially flat together. The line-eye is connected to the foot (or feet) of the guide by a mounting means such as is typical and known in the field.
