An improved fishing lure comprising a body which defines an internal compartment therein and the body having a leading end and a trailing end. A hook is attached to the lure and an eye hook is attached to the leading end to facilitate the attachment of the fishing lure to a fishing line. A cover covers an access opening which provides access to the internal compartment. The cover generally has an open position, in which the cover permits access to the internal compartment to allow bait to be inserted therein, and a closed position, in which the cover captively retains the bait within the internal compartment. At least one opening is provided at the body to allow a scent of the bait to emanate out from the internal compartment. The fishing lure may be a “broken-back” type lure which simulates a desired “swimming” motion as the fishing lure travels through water to further improve the attractiveness of the fishing lure to any adjacent fish.