A consumption-regulated feed block for controlled consumption of animal feed, comprises a mass of controlled feed material, the consumption of which is to be controlled, in compressed block, chemical block or hybrid block form; and an intake control matrix of low moisture block material positioned in the controlled feed material and forming consumption control pockets to regulate consumption of the controlled feed material by requiring an animal to consume by licking portions of low moisture block material in order to consume controlled feed material in an adjacent consumption control pocket.