According to one embodiment, an ultrasonic diagnostic apparatus includes an ultrasonic probe, a memory, and processing circuitry. The ultrasonic probe includes ultrasonic transducers. The processing circuitry measures first reflected wave signals generated by the ultrasonic probe at a first time point. The processing circuitry stores information concerning the first reflected wave signals in the memory. The processing circuitry measures second reflected wave signals generated by the ultrasonic probe at a second time point. The processing circuitry performs correction to suppress variations between the second reflected wave signals respectively generated by the ultrasonic transducers based on the information concerning the first and second reflected wave signals.