The present invention relates to a method of preparing a cream for cutaneous application, comprising a cream base consisting of an aqueous phase and an oily phase, the method comprising the steps of: - Selecting a variety of iron oxide pigments. - Dispersing the selected iron oxide pigments. - Mixing the iron oxide pigments with cellulose in the aqueous phase until obtaining a homogenous mixture. - Mixing vegetable oil and hydrogenated lecithin-coated titanium oxide particles in the oily phase. - Emulsifying the aqueous phase with the oily phase, leaving to stand at room temperature.