The present invention relates to a method of deodorizing organic fluids, which comprises creating a continuous flow or semi continuous flow of the fluids throw a column having one or more trays, creating a plug flow of the fluids through a labyrinth of passages on each tray by regulating the flow through the passages by use of a regulating valve at an exit in the tray, introducing sparging gas on the bottom level of each tray, contacting the fluids with the sparging gas in the plug flow, removing volatiles from the fluids, and transferring the sparging gas and the volatiles in ducts inside the column or outside the column. The present invention relates also to a plug flow tray, a column, a deodorising plant, and use thereof.