A scent diffuser (e.g., an air freshener) may be configured to resemble a desired shape, such as the shape of an animal. The scent diffuser may comprise an interactive body portion, a fragrance emitter, and a support component configured to support the body portion and the fragrance emitter. The interactive body portion comprises a base; a cover secured relative to the base; and a pivot member movably secured relative to the cover, wherein the pivot member is configured to pivot, bob, or otherwise move freely relative to the cover upon application of an external force to the pivot member. The fragrance emitter is secured relative to the base of the interactive body portion, and the fragrance emitter comprises a fragrance composition configured to diffuse into an environment surrounding the scent diffuser.