The invention relates to the use of at least one powder having a thermal conductivity less than or equal to 2 W.m-1.K-1, preferably between 0 and 2 W.m-1.K-1, more preferably between 0.1 and 1.5 W.m-1.K-1 in order to improve the thermal comfort conferred by a cosmetic make-up or skincare composition.