An oral care implement (100), comprising an oral care region (124,127) attached to a body (125), a portion (126) of the body being configured for gripping by a user a memory configured to store a plurality of audio signals from an external signal source at least one measurement component configured to measure a parameter of use of the oral care region (124,128) and a processor configured to change output of a first audio signal of the plurality of audio signals to a second audio signal of the plurality of audio signals based on the measured parameter from the at least one measurement component.