A device for simulating and/or attracting aquatic life forms is disclosed. The device includes an electromagnetic module with a dry battery that is activated when exposed electrodes of the dry battery are placed in contact with a common electrolyte, such as sea water. The dry battery generates gas bubbles and sound in an aquatic environment, which attracts the aquatic life forms. In further embodiments of the invention, the device includes one or more removable jackets with holes or vents that facilities a controllable release of the gas bubbles generated by the dry battery.