A method for automatically measuring at least one refractive characteristic of both eyes of a person, includes: a) adjusting at least one position of a person's head, in a reference system connected to an image capture apparatus set up to convert each captured image into a signal representing the image; b) illuminating both eyes with at least one light source, whose position is known within the reference system; c) measuring at least one sight direction parameter connected to the sight direction of the person within a reference system connected to the head thereof; d) capturing at least one retinal reflection image from the light source onto the retina of both eyes; f) determining, from the captured image in Step d), the refractive characteristic of the eyes; and h) storing the sight direction parameter in relation to the predetermined refractive characteristic during the image capture in Step c).