PROBLEM TO BE SOLVED: To provide a bread having both of softness and volume, with fewer caved sides and wrinkles, even without making a highly hydrated bread dough with increased water content.SOLUTION: The water-in-oil emulsion for use in kneading in bread making satisfies all of the following (a) to (c): (a) an alginate content of 0.1 to 5 mass% (on emulsion basis) (b) a succinic acid monoglyceride content of 1 to 10 mass% (on emulsion basis) and (c) a diacetyl tartaric acid monoglyceride content of 1 to 10 mass% (on emulsion basis).