An electronic device to further reduce power consumption is provided. The electronic device includes a receiving circuit 280 which receives a heart rate signal transmitted from a heart rate measurement device 100, a noise detection unit 253 which determines whether the receiving circuit 280 normally receives the heart rate signal or not, and a receiving circuit control unit 256 which allows the receiving circuit 280 to be intermittently operated when the noise detection unit 253 determines that the heart rate signal is not received continuously for a given period of time.