An investment sentiment analysis system is adapted to analyze a user's emotions. The investment sentiment analysis system includes a plurality of sensors, a user device, a transaction database, and a server. A plurality of sensors are worn on the user and are adapted to generate a plurality of physiological signals. The user device is wirelessly connected to the sensor and is adapted to receive the physiological signal and calculate a plurality of emotional data. The transaction database stores multiple transaction data. The server host communicates with the user to the transaction database, receives the emotional data and the transaction data, and calculates a plurality of investment sentiment data.一種投資情緒分析系統,適於分析一使用者的情緒,該投資情緒分析系統包括多個感測器、一使用者裝置、一交易資料庫及一伺服主機。多個感測器配戴於該使用者身上,適於產生多個生理訊號。使用者裝置無線連接至該感測器,適於接收該生理訊號並計算多個情緒資料。交易資料庫儲存有多筆交易資料。伺服主機通訊連接至該使用者至與該交易資料庫,接收該情緒資料與該交易資料,並計算多個投資情緒資料。