An ultrasound diagnostic apparatus including a transmitting and receiving unit configured to transmit and receive ultrasound waves and from a plurality of planes of a subject by an ultrasonic probe, and an image signal generation unit configured to execute image processing on the basis of received signal from the transmitting and receiving unit and to generate image signals for ultrasound images indicating each of the planes, wherein the transmitting and receiving unit or the image signal generation unit as configured to execute transmitting and receiving or image processing with respect to one of the planes in a condition that is different with respect to another of the planes.