There is disclosed a system for increasing feed/drink attempts made by juvenile animals during an early period of life of the juvenile animals, comprising at least one visual stimulus, the at least one visual stimulus including: a neck member being attachable to a component of the system such that the neck member can move with respect to the component, the neck member having an indicating portion for indicating a location of at least one feed/drink source, wherein, in operation, the indicating portion repeatedly alternates between a movement toward and a movement away from the location of the at least one feed/drink source.
