The present invention is related to an fishing lure (10) having a mechanically-actuatedtone generation device (15, 25) which produces one or more lower frequencytonesalone. Additionally, the tone generation device (15, 25) may also generate ahigher frequencytone through mechanical actuation (15, 50) and/or may be combined with aseparatemechanically-actuated higher frequency tone generation device (1185).