Methods and apparatus are provided for activating a volatile reservoir using a lateral force. The apparatus includes a container assembly that includes a volatile reservoir sealed to prevent an escape of a volatile where a seal of the volatile reservoir is at least in part formed with an internal barrier. The container assembly has an opening shaped to receive a puncturing end of a wicking assembly. The internal barrier is positioned to break under a lateral force resulting from insertion of the puncturing end of the wicking assembly into the container assembly.