An adhesive composition comprising: one or more block copolymers and one or more tackifying resins, wherein said one or more block copolymers comprise (i) one or more blocks of polymerized alkenyl arene monomer (A block), (ii) one or more blocks of polymerized conjugated diene monomer (B block), and optionally at least one low molecular weight (compared to B block) block of polymerized conjugated diene (C block), where the A, B, and C blocks can vary independent of each other with regard to composition and molecular weight.