A mammography apparatus has a determination unit, a setting unit, a generating unit and a display unit. The determination unit determines whether a radiographic image of a breast contains an implant part based on a pixel value distribution in a predetermined region concerning data of the radiographic image. The setting unit changes a setting of a parameter for a tone conversion process based on a determination made by the determination unit. The generating unit generates a display image based on the radiographic image by application of the parameter. The display unit displays the display image.
