A massaging apparatus includes: a main frame (1) including an upright guiding rail unit extending in a longitudinal direction (Y), and a mounting seat (13) mounted slidably on the guiding rail unit a drive unit (2) mounted on the main frame (1) for driving the mounting seat (13) to move along the guiding rail unit in the longitudinal direction (Y) and a massage unit (3) mounted on the mounting seat (13) and including a massage rod (32) having a head portion (31), and a motor (33) having an output shaft (331) journalled on the mounting seat (13) and connected to the massage rod (32) for driving eccentric rotation of the massage rod (32) relative to the output shaft (331).